There are several ways to help your website move up the natural listings. Here is a listed of the main things to consider:

If you concentrate on high ranking with Google, the other main search engines will follow.

Website Copywriting
The most intelligent search engines such as Google, will read the content of your website (including extra text written in the code that doesn’t always appear on the page) and consider the keyword density and page relevance to a given topic.  Your website page content should consider both search engine activity but also use marketing copy to sell your products and services.  We can rewrite your website copy with these two factors in mind.

Google AdWords (PPC)
In most cases PPC campaigns are not set up to target the most appropriate keywords or optimised to focus on obtaining quality traffic and therefore can be more expensive than necessary due to loss leaders or time-wasters.  We can review and manage your Google AdWords account for you.  The cost is dependent on the amount of time you want us to spend per month.  PPC will not only make your website more visible, it will also help attract more traffic.

Blogs & News Sites
Sponsored articles, advertorials, text links and banner advertising can all help promote your company website and increase website traffic.  We can review the most appropriate sites for your business and manage online campaigns for you.  The cost is dependent on the amount of time you want us to spend and also an advertising budget.

Strategic Link Building
Google ranks pages on many values but most important is relevancy of the content, authority (history) of the website domain itself, levels of traffic and the amount of good quality, inbound links from relevant sites.  Increasing your website’s inbound links is crucial.  We can work on a monthly campaign to find and request relevant, highly ranked link building with other sites.  In some cases sites may charge a fee for a one-way link.

Advanced Website Traffic Analysis
Finally, depending on the amount of internet marketing, it is crucial to use advanced website traffic analysis software to monitor the results.

There is no point spending valuable time and money on any forms of marketing and advertising if you don’t monitor and analyse the results!

We can add an advanced real-time traffic analysis software to your website for £50 one-off setup fee + £20 per month for up to 10,000 page views per month.

Reporting
We can create a monthly, quarterly or bi-annual internet marketing report listing the work undertaken, results and recommendations for £200 per report.

The cost of all internet marketing work is £50 per hour.  It is difficult to price a bespoke program because it is in part dependent on your budget.

Buzzin Fly - Internet Marketing Professionals
What we recommend at Buzzin Fly is that once we agree on the internet marketing services that will give you the best results for your budget, we manage that program for six months.  We feel confident that the results will speak for themselves and your business will have received such a good ROI (return on investment) that we will be discussing how to spend more time to gain better results for the next six months!

Buzzin Fly is based in Kent and has 12 years commercial experience of web development & internet marketing.